Customers at Tyler, Texas-based Brookshire Grocery Company can save on gas while the grocer promotes its store brands with a new fuel rewards program beginning Aug. 20. For every $10 spent on selected store brands in a single transaction, customers will receive a $1 GasMoney coupon redeemable for fuel at Brookshire’s fuel stations or for groceries at all Brookshire’s Food Stores.

“We strive to plan promotions that match our customers’ most immediate needs,” said Rick Rayford, president and c.e.o. “We have all felt the impact of high fuel prices and we hope this promotion eases this burden.”

Qualifying store brands for the promotion include Food Club, Goldenbrook Farms, Full Circle, ValuTime, Top Care, Paws, World Classics Trading Company, Academix, Electrix, and Domestix products. Eligible spending excludes milk.

Brookshire Grocery Co. operates 156 stores in Texas, Louisiana, Arkansas and Mississippi.