THURSDAY, APRIL 9, 2009
IN THE NEWS
Quenching the Economy
(Thursday, Apr. 9, Denver Daily News)
A new study estimates the economic contribution by the American beer industry to Colorado at nearly $14 billion. The study, from John Dunham and Associates in New York City and commissioned by the National Beer Wholesalers Association and the Beer Institute, includes 2008 data compiled from brewers, beer importers, beer distributors, brewer suppliers and retailers. The research shows the industry's overall economic impact in Colorado includes 69,518 jobs that pay more than $3 billion in wages - as well as nearly $127 million in federal, state and local taxes. The Centennial State has a love affair with suds, brewskies and nature's nectar (insert your favorite beer nickname here). Colorado has one of the largest concentrations of microbreweries in the country and hosts the largest domestic beer festival in the U.S. - the Great American Beer Festival in Denver. Colorado ranks fourth in terms of the beer industry's overall economic impact - behind California, Texas and Missouri. According to the study, the 42 beer distributors in Colorado employ 1,405 people. Beer sales support approximately 13,000 jobs at licensed retailers, which include supermarkets, convenience stores, restaurants, bars, stadiums and other outlets. According to the Beer Institute, the beer industry has invested approximately $750 billion over the last two decades on programs focused on preventing drunk driving and underage drinking, and promoting responsible drinking.
Kosher Coke 'Flying Out of the Store'
(Wednesday, Apr. 8, USA TODAY)
They sit in the middle of the expansive kosher section inside an Atlanta-area Kroger supermarket. Two-liter bottles of kosher for Passover Coke - and they're quickly disappearing from the shelves. The reason - Coca-Cola uses sugar to sweeten the beverage instead of the normal fructose corn syrup. It's how Coke was made years ago and for many it's the taste they prefer. During Passover the Jewish custom is not to eat any foods that have any leavening in them or any leavening agents. That includes corn. The special batch of Coke and several other beverages that qualify as kosher for Passover have to be run on a special production line and a rabbi oversees the whole process. Kosher for Passover Coke is usually only in stores around Passover time, so many non-Jewish fans take the opportunity to stock up on it saying they like the "original taste." Others, including Coca-Cola, believe there's no significant difference in the taste.
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